The Automatic fisherman is the Original hook setting device and its made in the USA! It was developed in 1975 and slowly modified to the product you see today. We have sold over 160,000 Automatic fisherman units all over the world it has a 20 year replacement warranty. Four years ago we developed a new product called the Snapper a fully adjustable version of the Automatic fisherman unit. If you have any questions in regards to any of the products we sell please feel free to call Kerry Paulson at 9206395555. I thank you for all your support in the last 20 years and I look forward to growing this business with you for many years to come.